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#117: Josh Spector – Driving action with a daily newsletter and providing Transformation for your audience
Creator Science
How Effective Is Your News Letter for Advertisers?
Anne freedman's news letter has a reputation for being an effective advertising tool. For the first four years of her career, she didn't offer any ads or sponsors. She was against it because she thought they were "an annoying pain in the ass" But after one reader ran a classified ad and got great results, she decided to put some up. The result: Three issues sold out before she had even announced it.
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