Roselle: "I just don't want your P and L to ever go negative" He says the NFL films business can run as a break even business if it's fulfilling its mission. The motivation is not about making money but raising the stature of the league, he adds. Roselle also plans on bringing in all teams' merch ideas into one place under 'NFL enterprises'
The NFL — it’s almost synonymous with America today. And its history is a fascinating lens to explore the nation’s development over the last 100 years, from WWII to TV and suburbs to the Internet and social media. What began as a quasi-illicit league in small midwestern towns is now the single largest media property in the world today by revenue. And whether you watch football or not, this is one incredible business story. Acquired is ready for some football — let’s kick this Season off right!
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