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7 cognitive biases that might ruin your life

Nudge

CHAPTER

The Power of Perception: Biases and Authority

This chapter explores various cognitive biases, including truth bias and authority bias, highlighting how human expectation and the influence of authority can lead to misperceptions and unethical decisions. By discussing experiments such as the Bing Crosby experiment and the Stanford prison experiment, the speaker illustrates the dangers of blind compliance and the need for critical thinking. Additionally, the chapter delves into the serial position effect, demonstrating how the order of information can significantly affect memory and judgments.

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