The Revenue Generator Podcast

Marketing for sales lead, i don't think that's the way organization should be going. But it should be focusing on supporting sales conversations with customers. The walls between marketing sales and customers success teams are all falling down. And unless something changes quickly, your c m o is going to be calling him or herself a c r o in no time. In each episode of the rev gen pod, you'll hear how industry leaders integrate sales mark in product and customers success into a single business unit.