The Official SaaStr Podcast: SaaS | Founders | Investors cover image

SaaStr 625: True Story: What Breaks Going from $0-$100M ARR in Less Than 2 Years with Wiz CRO Colin Jones

The Official SaaStr Podcast: SaaS | Founders | Investors

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What Happened When We Texted?

As non-costika grew, so did the number of people texting each other. It was no longer an effective communication method to distribute feedback questions request for help. "We had to change. It was broken," says CEO and co-founder John Sutter.

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