19min chapter

Fashion People cover image

The Business of Shopping

Fashion People

CHAPTER

Navigating Holiday Retail Trends

This chapter examines the evolving landscape of holiday shopping, particularly the shift from in-store chaos to online convenience amid changing consumer behavior. The speaker reflects on the frustrations surrounding misleading promotions and the early launch of sales, alongside the potential impacts of weather and entertainment on retail traffic. Additionally, it highlights the complexities faced by business leaders, touching on themes of media engagement, economic implications, and cultural dynamics in a globalized context.

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