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The Birth of Greatness Wins
This chapter explores the creation of the new sportswear brand Greatness Wins, born during the pandemic from the collaboration between a fashion entrepreneur and a celebrated athlete-turned-investor. The speakers discuss the significance of personal connections in business, the role of passion in entrepreneurship, and the ongoing challenges in the competitive athletic apparel market. They highlight how quality, fit, and respectful disagreements can lead to successful partnerships and innovative solutions.