Jonathan LeBob, a professor of marketing, is the only podcast guest ever to swear he in an episode. His research shows that people follow recommendations more when they're said than when they're written. He says it has to do with the ephemerality of the information: When I say something, it's gone. When something is written, it's still in front of me.
Breaking new ground, Think Fast, Talk Smart steps into the world of live events, bringing together an eager audience of LEAD students from Stanford University and a top-notch panel of former podcast guests: Jesper B. Sørensen, Sarah Soule, Jonathan Levav,and Szu-chi Huang. Topics include crafting strategy for successful leadership and tips on how to effectively lead a hybrid team.
This episode also features an interactive audience segment, where various participants of the Stanford LEAD program answer the three questions traditionally posed to guests.
To learn more about Stanford LEAD, the Graduate School of Business's online program for executive education, visit their grow.stanford.edu or take the self assessment.
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