
#1: Krish Menon - The Most Interesting Man You've Never Heard Of
Compounding with Kevin Dahlstrom
The Name We Rebranded
i think i'm the on living c m o, or chief marking officer, who has either created the brand or re branded three separate public companies. Usually it's a conversation in the middle of the night. I always say t to people, ah, don't compete against the competition. Don't compete in the category. Compete in culture, culture. And there's this misnomer about naming that names are like topu and they take on the flavors that you put around it. It's all the ingredients for us,. In fact, we wrote this book together called mister coopero with morgages? Right? We told each other: "What do you have to do
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