4min chapter

Limited Supply cover image

S4 E9: CAC Size Matters/Shopping Holidays/Chinese Furniture

Limited Supply

CHAPTER

The Importance of a Singles Day Sale

Last year, singles day did $84 billion in sales, gross sales, which was actually flat from 2021. President Xi Jinping's opinion lowered how much live streaming was done last year because he's not a fan of what it does for China celebrity culture or the perception of Chinese culture. So on June 2nd, have you played around with the shop app on your phone? No, eight days ago was Shop Day. I'm in e-commerce and I've never heard of it. But even within that, in 14 hours, they did a billion dollars in live stream sales,. It seems like it would never happen in this side of the world just based on regular user behavior and shopper

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