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Is There a Consumer Base for Wellness?
In 2020, in the UK's estimated wellness market size reached £12.4 billion. People want to spend their money on things that they think and feel are going to make them feel good,. Even if it is short, short, fixed, short term. The downside of this is those fads and quick fixes might be unhealthy or harmful. And also this idea that a lot of these things are, let's be honest, expensive, they're not accessible to many people.