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008 Rich on Tech Radio Show - February 25, 2023

Rich On Tech

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Forget Milk and Eggs, Forget Your Club Card

Rich DeMiro: Supermarkets are having a fire sale on data about you. He says they use Bluetooth beacons to ping your phone and that will help them get personalized offers. Once you use that membership card, all that information gets siphoned off into this big data set,. And they know exactly what you purchased and they can help mix that with other data.

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