Parker Gilbert, founder & CEO of Numeric, joins the UNPAK3D podcast to walk through why finance teams are finally ready for AI-driven modeling, how Numeric approaches the hardest part (financial data and reliability), and the practical GTM playbook for selling to CFOs.
Parker explains his path from strategy and scaling early-stage companies to starting Numeric, the “aha” problem Numeric solves for the office of the CFO, and how the product balances automation with auditability. We dig into data quality, model scaffolding, customer feedback loops, pricing and go-to-market lessons, and the fundraising choices that shaped Numeric’s early growth. If you’re a founder or CEO wrestling with forecasting, finance headcount, or how to productize ML for accounting teams, this episode offers concrete takeaways and real-world tradeoffs to consider.
00:00 — Intro & Parker’s background
05:55 — Founding Numeric — the problem and the “aha”
09:46 — Product demo & early customers (initial signals)
14:10 — Data quality, modeling limits & reliability
45:34 — Go-to-market, customers, pricing & metrics
55:09 — Why now — vision, risks, and next steps
