Building a Brand and Business Under a Pseudonym

Today's guest is Eleanor Leftwich (her pseudonym), is the Founder of Eleanor Leftwich Collection. Eleanor is a fashion collector and lover of all things vintage. Her new collection is made up of pieces for work, school drop-off, the office, dinner out, and all the places that life inevitably takes us.

After experiencing her own viral moment Eleanor decided to take her love for fashion to the next level by launching her own line. Made from Italian fabrics from the established mills of the Como region and produced by a small team in Chicago, Illinois, Eleanor Leftwich creates pieces to be considered “future vintage”.  

Eleanor’s style is classic with a pop! There is an art to how she styles her looks and there is always an unexpected element that falls perfectly into place. Listeners will love hearing how Eleanor spends her days offline - it's likely not what you would expect! We know you'll enjoy learning more about our mysterious Instagram darling and how she is currently building her brand and business. We can't wait to hear what you think!