Carnegie Hall with Jennifer Kinon
A Change of Brand
00:00
The Monogram of Carnegie Hall
Every story is an opportunity to build a richer narrative and a more meaningfu design tool kit. I think thereis no better case study in that than the monogram that we created for carnegie hall. So that c h came from an actual steel beam. Those steel girders s are what's holding up the building to this day. That's what allows the building to stand.
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