The Secrets of YouTube Marketing
Marketing School - Digital Marketing and Online Marketing Tips
00:00
Navigating Global Pricing Strategies for DTC Brands
This chapter delves into the complexities faced by direct-to-consumer brands aiming to scale in international markets, with a focus on countries like Japan, Indonesia, Malaysia, and Brazil. It discusses the variations in revenue and marketing budgets between local and U.S. companies, and examines the impact of these differences on pricing strategies.
Transcript
Play full episode
