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4min chapter
Goldman Sachs' Lisa Yang: Why I'm bullish on music streaming's future
Music Business Worldwide
The Future of Music Pricing
Spotify recently put up its flagship individual premium tier price in 53 odd markets, but including the US by 10%. Shabbat: "I do think this is not just a one off and there will be opportunities to raise prices further over the foreseeable future" The video streaming industry has a how things could cut out for the music industry. We think it's probably 10 years ahead of music streaming when it comes to penetration.
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