The Psychological Overload of Airbnb Listings

When a guest goes to book an Airbnb property, they're faced with so many different bits of information. And the mind can only hold in short term memory, what they say, like seven bits of information plus or minus two. So if your property is 4.74 stars and you're upset about that because someone else might have 4.79 at the end of the day, do you really think the guest is going to pay attention to that alone?