#527: Casting Your Vision and Leading Your Firm, with Kevin DeShazo
Lawyerist Podcast
00:00
Engaging Legal Marketing: Balancing Clarity and Accuracy
This chapter explores the critical need for lawyers to understand their audience when creating marketing content. It discusses the challenges of avoiding legal jargon while maintaining accuracy, the role of marketing agencies in tailoring content, and the importance of writing skills for effective client engagement.
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Transcript
