
Scrappy tactics and a huge post-COVID pivot | Owner’s unconventional journey to product-market fit | Adam Guild (Co-founder and CEO of Owner)
In Depth
Navigating Growth in the Restaurant Tech Landscape
This chapter explores the journey of building a meaningful business within the restaurant industry, emphasizing the importance of deep relationships with early users to foster loyalty. The speaker shares insights on leveraging content creation and strategic pivots during the COVID-19 pandemic to achieve product-market fit, enhancing customer engagement through a seamless online ordering experience. Additionally, the impact of raising venture capital is discussed, which allowed for product integration and significant growth in addressing customer needs.
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