Hestia: A Transgression of Skinny Feels

"We want to bring like cigarettes and beauty," she says. "Why not replace a meal with a cigarette every now and then, you know?" She adds that it's so anti the message of what's in a way I felt about cigarettes. The line we came up with for Hestia was tastes as good as skinny feels. 'Just saying those two things is like you would say that to a person who works in a market agency'