#91 Zone to Win - with Geoffrey Moore
Being Human
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Navigating Different Zones within an Enterprise
This chapter discusses the importance of distinguishing different zones within an established enterprise, each requiring a different strategy. It explores the performance zone, productivity zone, incubation zone, and transformation zone, and highlights the challenges and sacrifices involved in transitioning between these zones. It also discusses the shift in priorities for companies in an age of transformation and the emerging focus on customer success, employee experience, and social change.
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