The Impact of Intentionality

We're not in the final innings here. Were in the early innings, but what i'd emphasize is i found in general, people have embraced this concept. And there's been such a light that's been shown onunhow companies are not thinking about these things at the outset as they should be. But i think that what you will see, in my view, even 12 months from now, is what we hope, is that this concept is really going to take root and we're confident it will.