Intro

What's up Rock Nation, today we welcome Daniel Priestley. Daniel is an award-winning serial entrepreneur who has built and sold several successful businesses and written 5 books on starting and scaling businesses. If you're looking to level up your creative business, this is the episode for you!

Check out Daniel here:

https://www.instagram.com/danielpriestley/

https://www.youtube.com/@UCAPETr_-l2tDIJrvey9_LhQ

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Timestamps:

0:00 - Trailer

1:18 - Intro

2:35 - One Handed Crack

4:12 - Key Person of Influence Explained

5:40 - How DP coined Key Person of Influence

9:20 - Running ads before social media

10:51 - Seeing major success at an early age

12:30 - Find what works, and repeat that

15:06 - You have to provide value first

17:10 - The First P - Pitching

18:56 - You don’t become rich by being seen as a Worker Bee

20:36 - How to be seen as a Key Person of Influence

23:36 - How to refine your pitch

27:44 - The 3 different types of pitches

30:30 - The Second P - Publishing

33:39 - The Superman Principle

36:33 - The 7-11-4 Framework for Publishing

39:58 - The 7-11-4 Framework for Podcasting

42:16 - Choose how you brainwash yourself

43:58 - The Third P - Product (Ecosystem)

45:11 - You have to stop selling time for money

46:52 - When you should start selling a product

48:43 - The most successful creatives are great at business

49:41 - The 4 products of a successful Product Ecosystem

51:29 - Building a waitlist is the key to a successful product launch

55:23 - Sell FIRST, then build

58:08 - The Fourth P - Profile

59:58 - How to land public speaking engagements

1:01:59 - The biggest mistakes people make when selling

1:04:14 - The Fifth P - Partnerships

1:06:34 - How the wrong partnerships can hurt creators

1:07:32 - Playing the multiplying game with partnerships

1:10:35 - Brayden got a $163 parking ticket

1:12:11 - Live Workshop

If you liked this episode please send it to a friend and take a screenshot for your story! And as always, we'd love to hear from you guys on what you'd like to hear us talk about or potential guests we should have on.

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