Marketing Adrift - Do You Have a Goal?

A ot am davyou mentioned about when you were first marketing adrift. What would you kind have set us goals? Or what would you say? And then take it from theme. Yes, great. That's a great question. I've been there a you know, if nobody knows the company, i think so this goes back to, like, what stage of the company are you creating this plan for? So in order to s sell, you have to first test your message and understand the audienceand there's a lot to that. For me, a trift that was we literally used email subscribers. We wanted to build up a list of five thousand people who kind of opted