(Almost) Everything you Need to Know for an Effective Shorts Strategy on your Channel
Video Creators
How to Grow the No-Laken Trust Factor on Your Channel
Shorts are good for growing the no-laken trust factor, but they're also a downside. They don't have as much time to really dedicate to that side of it when you only put out one video every month or two. Short form videos just move so quickly, they're so punchy. I worked with one creator who had 2.5 million subscribers on his channel and he got there all from shorts. But whenever he would try to post an on-demand video, like a regular YouTube video, it'd be like four or five, six minutes long. Even though he got several million views on his shorts, he couldn't get more than 10,000 views on an
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