This chapter explores the complex dynamics between anxiety, perceived risks, and consumer behavior regarding hair restoration products. It highlights the variations in advertising strategies across countries and exposes the gap between claimed success rates and actual results, while also discussing a lawsuit against a controversial hair care brand.
Given the growing conversation around hair loss on Chinese social media, hair loss seems to be on everyone's mind. What are the available options? And should we try to address the emotional difficulty of dealing with hair loss as well? On the show: Heyang, Steve Hatherly & Yushan