Sally Kohn: The process of being creative and being open feels like it often stands in this terrible tension with all of that, right? She says there is a time for this open play and it's in those first two parts of the process, the seed phase and experimenting. Kohn: Once you have the seeds and once you've experimented with the seeds and you get to the craft phase, which is where you've already cracked the code,. And it gets down to the actual grunt work of bringing it into the physical world.

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