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Adam Thomas: Operationalizing your product strategy

Make Things That Matter

CHAPTER

The Importance of Internal Value Exchange

When you talk about outcomes over output, that's the ultimate. You're asking them to do a lot for very little or nothing at all. That internal value exchange is like way off. I was talking to a VP of programming for a streaming network. She and her whole organization are fighting for their lives for against the product team who all they see is people that say no to them on a regular basis.

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