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363 33 Ways Not To Screw Up Your Business Emails by Anne Janzer

The Marketing Book Podcast

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I Forgot the Attachment in an Email

Many email horror stories people send you are related to attachments. You need to give people a reason to open the attachment, especially as we're all looking at things suspiciously. Attachments can be great for putting things that maybe you want people to take a little care looking at yey. This is like another jet ee mind trick thing. But we, we approach these things differently. Or maybe not everyone, but a lot of people.

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