I always try to say and talk about things as simply as i possibly can. Some things are really complex, ok? Can we bring them down to their simplest components? You do it that way, and then all of a sudden you got somebody figuring out, i know how to price a bond. I know that when interest rates go down, bond prices go up. And stuff that seems really foreign when they get into it, all of a suddenly is fun. Back to the gamification. If you do it in small doses, like you're doing and advociting, which i think is brilliant, you build it. The key here that's really interesting to me is they're making invisible