Ep 284: Bushbalm's David Gaylord goes B2B, Enters US retail bigly, and rides the Vajacial wave on DTC
DTC Podcast
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How to Increase Your Upsells in 2022
I saw someone's post or someone TikTok today about the price of chips. Prices are going up everywhere. Have you guys raised your prices or have you thought about raising your prices amidst all this inflation? We actually haven't raised prices at all for the last year. And actually we we ran an A.B. test on one of our products and we lowered the price to see like the difference in conversion and all of that. And it actually like won significantly. So if we can essentially get more sales at like a more approachable price, that's better for us.
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