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Building a Product Improvement Loop — Darrell Stone, Citizen

Sub Club by RevenueCat

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What Are the Top 10 Things to Focus On?

Citizen has gone from zero and a completely free product to now eight figures in a r r. Ad so i'm curious if there's any specific lessons you could share from that experience, both things you got wrong and think you got right over the last a year or 18 months. The first tip i would give is kind of really focusing on your top of funnel and what is driving your growth engine or your feedback loops.

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