3min chapter

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The Harms of Targeted Weight Loss Ads

Data Skeptic

CHAPTER

Targeted Weight Loss Ads - What Are the Sources of Harm?

High light interviewed people with histories of disordered eating. Participants felt like their digital footprints that they had created years ago in the depths of their eating disorders were used to target them over and over again. Another source of harm was the designs of the ads themselves, which some participants found harmful because they caught users at their most vulnerable states.

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