Episode 156: OKRs for Focus and Alignment with Jeff Gothelf of Gothelf.co & Josh Seiden of Seiden Consulting
Product Thinking
The Purpose and Challenges of OKRs
This chapter discusses the purpose and challenges of using OKRs (Objectives and Key Results) to create focus and alignment in organizations. It explores how OKRs emphasize the focus of work and align it across large groups of people while minimizing conflicting incentives. The chapter also touches upon scaling OKRs to executives and teams, and highlights common mistakes in cascading OKRs.
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