How to Build a Better Business Through Design
Creative Confidence Podcast
00:00
Prototyping the Business
We have to think about the brand of the company. Do they have permission in the market place to pull off something like that? A wed tink about the price point, and is that something people will we kno buy? I mean, volk's wagon came out with a super premium car, and no one wanted to pay a hundred thousand dollars for it. We'd then begin to marry that to the realities of the business. The other big thing we use in design that ive heard you talk about is prototyping and how that is a tool. What does that mean? Like, how do you prototype and element of your business?
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