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The Herb Blank Episode

The Alternative Data Podcast

CHAPTER

I Hate the Taste of Mac Donald's, but if There's a Hundred Mentions in One Thread, That's Meaningless.

There is no such thing as bad publicity, because they're just literally measuring publicity. And it tends to drive the share price up. If there's a hundred mentions in one thread about mac donald's, that's meaningless. That's the stuff rebrisk looks at. The whole point is, as long as everyone hasn't caught up to it, those signals are forty five days ahead of the curve.

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