Everyone Hates Marketers | No-BS Marketing & Brand Strategy Podcast cover image

Why the “Jobs to be Done” Framework Creates Better Products: Alan Klement

Everyone Hates Marketers | No-BS Marketing & Brand Strategy Podcast

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The Power of Job Thinking

i like to have a cross functional team involved in doing their workshops. This way of thinking really can abridges the gap between product development, marketing, sales and customer success. And it's really great to see people across departments all come to the same conclusion. When you understand that people, when they are hiring, call it hiring, right? Hiring listening to music for some job whake,. Or help me be more motivated at the gimp. Or help me relax after a long day. Or, yot, help me create a party atmosphere. Tat my home. Orr, at a party. O, having it at my place.

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