5min chapter

Sub Club by RevenueCat cover image

Building a Community that Demands an App — Mark Kennedy & Jeff Bailey, None to Run

Sub Club by RevenueCat

CHAPTER

The Quick Subscription, You Know, Is a Free Trial?

Apple has added a quick subscribe button to its app store. The move is designed to make it easy for users to take advantage of their free trials. Apple's yearly subscriptions are now 76 % versus 50% in the past couple of weeks, says CEO Tim Cook.

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