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In this AI marketing podcast episode, Dan Sanchez dives into a powerful solution to a common marketing bottleneck: too many leads, not enough follow-up. Drawing from his time as a university marketing director, Dan explores how AI sales agents are transforming how businesses handle inbound calls, qualify leads, and book appointments 24/7. He shows how even solo entrepreneurs and local businesses can implement AI-powered phone agents that sound great, take action, and integrate seamlessly with platforms like High Level. This episode is both a case study and a how-to guide for automating sales conversations with AI.
My Favorite AI Tools
Resources Mentioned
Timestamps
- 00:00 - The "too many leads" problem marketers face
- 01:00 - Why AI sales agents are the solution
- 02:30 - What AI sales agents can do (and what they can't)
- 04:00 - Real-world use case: A chiropractor example
- 05:00 - Capabilities: Booking, qualifying, texting, workflows
- 08:00 - Live demo of Dan's AI sales agent in action
- 10:00 - How to easily set one up using High Level
- 11:30 - How to train your AI agent with FAQs and knowledge base
- 12:30 - Why every marketer should be testing this NOW