Why That Worked  – Presented by StoryBrand.ai cover image

#226: Seth Godin—How to Become More Creative - Even if You Think You Aren’t

Why That Worked – Presented by StoryBrand.ai

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Ship Creative Work

Being a cog in the system used to be really valuable. But now we can find a computer to do your job, or we can outsorce your job,. The alternative is that you ship creative work. When i was at yahu, i would say that the receptionists added probably 500 million to a billion dollars worth to yahu's market cap. And they did it because when you walked into what was entially a really born straight lace company, the reception area felt special.

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