How to Curate Content for the External Audience

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One of the things we see some of our clients struggling with is the flow of information content data knowledge from the internal system to the external. What you want to try to avoid is basically similar versions of similar stuff having to be maintained in two different places. We are considering bringing in a new vendor that would connect some of that content for us so that with the click of a button, you can kind of pivot between internal writing and external writing.

Enterprise Knowledge CEO Zach Wahl speaks with Katie Stone, Director of Knowledge Management at Berry Appleman & Leiden LLP (BAL). BAL is a global firm singularly focused on meeting the immigration challenges of corporate clients around the world. The BAL Knowledge Management team researches, creates, and maintains this content and these process work flows in our proprietary legal database and utilizes first-to-market technologies such as AI and RPA to enhance the user experience.

In their conversation, Zach and Katie discusses how BAL handles Knowledge Management. They also talk about the importance of networking, attending conferences, and becoming a speaker for those looking to grow in the field of KM. Katie suggests that individuals should develop a clear and concise elevator pitch to explain what knowledge management means to them and how it adds value to their organization. She also emphasizes the importance of documenting everything that the KM team does and using metrics to demonstrate its value to stakeholders within the organization.

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