Boosted United Event

In this chapter, they discuss an event called Boosted United where 900 staff members are flown in to Atlanta. They rented out the Brave Stadium and had John Smoltz, a childhood baseball hero, give a speech about grit and gratitude. The speaker mentions writing individual gratitude notes to all 700 people who attended the event. They also discuss the expense of bringing all the staff together and whether this trend will continue in the future.