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Episode 600: The Million Dollar Messaging Formula That Sells Your Stuff For You (So You Don't Have to...) with Brandon Lucero

The Mind Your Business Podcast

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The Diagnosis Stage of Marketing

James: If you haven't done any of this like diagnosing in your content either and it doesn't need to happen all the time but right if your emails or your ads or even just a post that said like hey are you dealing with this issue and get very specific on it. Once they diagnose you can tell you oh you have X, Y, and Z illness or disease or whatever  the next thing that happens is how do we fix it? James: People misdiagnose themselves by saying I'm not selling because I'm not confident so if I just had confidence I'd sell more and that would solve all my problems. You got to be careful with that because people are mis

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