Inventing Anna - Personal Branding Case Study | Ep. 225
The Brands On Brands Podcast
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Creating a Credible Personal Brand in the Luxury Elite World
This chapter explores the importance of knowledge, research, and presentation in creating a credible personal brand in the luxury elite world. It delves into Anna's fashion sense, ability to spot counterfeits, extensive art knowledge, and the significance of wearing the right clothes and accessories. It also mentions how Anna's ability to actually spend money, albeit stolen or borrowed, adds to the authenticity of her persona.
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Transcript
