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SOTS 2nd Hour: Food Fallout, New Boeing CEO’s First Earnings, Exclusive: Coke CEO 10/23/24

Squawk on the Street

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Transforming Marketing with Generative AI

This chapter delves into the advancements in generative AI technology and its significant impact on marketing and product innovation. It explores the partnership with NVIDIA and discusses the implications of these technologies on advertising costs, consumer engagement, and challenges in the Chinese market.

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