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Simon Huck on Mastering Your Own PR, Building a Brand, & Marketing Tips

Life with Marianna

CHAPTER

The Role of PR in the Age of Public Relations

"I think as we get older, we just get really set in our ways," Hakelo says. "One of my resolutions for 2023 is like, be uncomfortable." PR has changed so much from the time that you started, because there was no way to get in touch with celebrities or influencers and influential people now they have their own platforms. The idea that you need to spend thousands of dollars to hire a publicist to get your message out there is an antiquated way of looking at your brand.

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