Introduction

Derek Sivers helped hundreds of thousands of musicians sell their music independently through his company, CD Baby. When it sold for $22 million, he gave away most of that money. Since then, he's become a book publisher and published four books. He popularized the phrase, if it's not a hell yeah, it's a no. We talk about practices he uses to stay focused, his thoughts on selling directly to readers, and what it means to live a good life.

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