How Bold Bean Co. won a Waitrose, Whole Foods and Planet Organic Listing in Their First Year and Being a Female Founder in a Man's World
HUNGRY.
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The Importance of Prioritizing Marketing
A year before launching the brand, I established the mission behind ball being and what we were going to do in making people obsessed with the user. That has to filter into everything we do from our marketing to our new products that we launched. Don't do a little bit here and a little bit there and give consumers something of value. And also they need to do good for the world nowadays. It's really easy to have like a strategy which is kind of authentic but also giving something back.
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