What People Don’t Understand About Strategists - Pilar McQuirter, Cultural Strategy Director
Sweathead, A Strategy Podcast
00:00
Strategists Don't Work Alone
I think at the heart of this is something that can happen to a lot of us, where we become what's called mind identified. Who am i when i'm not thinking? I know people who wrestle with that for decades, maybe for entire lifetimes. Strategists are always talking to each other. They're better in pairs. We have art directors and copy writers for a reason. It's gravely underestimated. At malola, one of the things that we did really well was fast strategy. That just goes to show that strategist, you know, we don't have to overthink it. Give us 24 hours. Your mind is going to wander there. Just let me know what
Play episode from 08:58
Transcript
